Friday, March 03, 2006

Two articles about mls.ca and it's positive and negative impact on our industry.


Two articles about mls.ca and it's positive and negative impact on our industry.

This article talks about how mls.ca continues to help the public

This article talks about how mls.ca confuses the public

The two articles above are interesting comments from 'both sides of the fence' regarding mls.ca I believe that we agents have to always think about what is in the best interests of the public and our clients. Isn't this our job anyway?

The current shift of having all (or most) of the information available on the internet is inevitable because of many factors. The most important factor is control. When the public feel they have control over their searches and that they are not "missing out" on any possible properties, then they will use and like the system. The second important factor is anonymity. If you can search the mls on your own without the intrusion or 'closing' of a real estate agent, then the public wins again.

Agents who list properties certainly win with mls.ca and why shouldn't they? We were all taught, 'list to last' and this still holds true in 2006

The comment about the used car purchase is right on the mark. Think about your last 'nightmare' search and purchase of a used (or even new) car. If there was some organized public system that allowed you to search for all the current vehicles in your area using online methods from the privacy of your own home before you stepped into a car dealership you would be ecstatic. This is exactly why mls.ca works so well!

We have to embrace technology and use it to our advantage. This holds true in almost any industry in the marketplace today.

I wish you all the best in your real estate career and most important in your family life!
A. Mark Argentino P. Eng. Associate Broker
RE/MAX Realty Specialists Inc.
Providing Full-Time Professional Real Estate Services since 1987
BUS 905-828-3434
Website:
Mississauga4Sale.com



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