
Homes in Tokyo and Lndon have always been expensive, but the dollar's recent plunge has made these and other pricey markets particularly daunting for American expatriates, businesses and anyone unlucky enough to receive a salary in greenbacks.
Hong Kong$6,398 a monthPrices on the Peak and in central Hong Kong, home to much of the city's financial centers, are among the highest in the city. Due in large part to its friendly tax rates, Hong Kong attracts businesses from all over the world, with a large sector of its Class-A rental market catering to expatriates and corporate relocation. In 2006, rents were $4,898, according to Mercer.
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In Depth: World's Most Expensive Rental Markets
Rents were adjusted from local currencies to dollars. In 2007, the dollar hit a record low against the euro after falling 11% in 2006. Against the pound, the dollar was at a 25-year low in 2007. Against both currencies, the greenback remains in the doldrums.
Business Burden
American companies with offices in London feel an especially painful pinch. While rental prices there increased at a modest rate, when you combine subtle rate increases with the dollar's decline, you're left with a 30% jump in rent from 2006 to 2007. Given that Americans can't seem to afford 3%-6% increases in mortgage payments, many expatriates are going to have to move into slightly cheaper digs, or perhaps consider a move to Leeds.
But the mighty London market isn't even the fastest growing. Moscow rents have jumped by 33% when adjusted for the dollar. And in a market that's still relatively cheap, such as Bangalore, India, rents have increased 87% from last year. This is the result of the dollar's position against the Indian rupee and the rapid economic growth and sophistication of the Bangalore rental market, which, like the sales market, has surged along with the overall Indian economy.
This spells trouble for businesses dealing in dollars. That's because, unlike individual international buyers who are snapping up properties in New York and Los Angeles based on the cheap exchange rate, businesses don't quickly shift countries of operation based on the home currency's purchasing power. Instead, they have to absorb inflated housing costs for executives and temporarily relocate employees.
Large, multinational companies feel the pinch less than small businesses, for whom anywhere from a few hundred to a thousand a month is a lot to fret over.
Since 2006, monthly rents in Hong Kong, as measured by Mercer, grew from 4,898 to $6,398. In Moscow, they rose $1,000, and in London they jumped about $900.
What's the rental market like where you live? Weigh in. Add your thoughts in the Reader Comments section below.
Of course, American companies that pay their overseas employees in local currencies are relatively immune. This is the case with Coca-Cola's
"We make our money locally," says Crystal Walker, a company spokeswoman, explaining that Coke employees affected by currency swings represent "a drop in the bucket," as a small proportion of the company's 71,000 employees are based overseas.
For a company with less static international operations, like
"Our business is such that foreign exchange is always an issue," says spokesman Alan Jeffers. "Sometimes you win, and sometimes you lose."
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